By ΠΠΎΡΡΠ΅Ρ ΠΠΆΠΎΠ½
ΠΠΎΡΡΠ΅Ρ ΠΠΆΠΎΠ½, 2019, Π‘Π΅ΡΠΈΡ Β«ΠΠΈΠ±Π»ΠΈΠΎΡΠ΅ΠΊΠ° Π‘Π±Π΅ΡΠ±Π°Π½ΠΊΠ°Β»
Π ΠΊΠ½ΠΈΠ³Π΅ Β«Π£ΡΠΊΠΎΡΠ΅Π½ΠΈΠ΅ ΠΏΠ΅ΡΠ΅ΠΌΠ΅Π½Β» ΠΠΆΠΎΠ½ ΠΠΎΡΡΠ΅Ρ ΡΠ°Π·Π²ΠΈΠ²Π°Π΅Ρ ΠΈΠ΄Π΅ΠΈ, ΠΏΡΠ΅Π΄ΡΡΠ°Π²Π»Π΅Π½Π½ΡΠ΅ Π² Π΅Π³ΠΎ ΡΡΠ°ΡΡΠ΅ Π΄Π»Ρ Β«Harvard Business ReviewΒ», ΡΠ΄ΠΎΡΡΠΎΠ΅Π½Π½ΠΎΠΉ ΠΏΡΠ΅ΠΌΠΈΠΈ McKinsey Π·Π° Π½ΠΎΠ²Π°ΡΠΎΡΡΠΊΠΈΠΉ ΠΏΠΎΠ΄Ρ ΠΎΠ΄ ΠΊ Π±ΠΈΠ·Π½Π΅ΡΡ ΠΈ ΡΠΏΡΠ°Π²Π»Π΅Π½ΠΈΡ. ΠΠ²ΡΠΎΡ ΠΏΡΠ΅Π΄Π»Π°Π³Π°Π΅Ρ ΠΎΡΠ³Π°Π½ΠΈΠ·Π°ΡΠΈΡΠΌ ΡΠΎΠ·Π΄Π°ΡΡ ΠΊΠΎΠΌΠ±ΠΈΠ½ΠΈΡΠΎΠ²Π°Π½Π½ΡΡ ΡΠΈΡΡΠ΅ΠΌΡ ΡΠΏΡΠ°Π²Π»Π΅Π½ΠΈΡ, ΠΊΠΎΡΠΎΡΠ°Ρ ΡΠΎΡΠ΅ΡΠ°Π΅Ρ Π² ΡΠ΅Π±Π΅ Π½Π°Π΄Π΅ΠΆΠ½ΡΡ ΠΈΠ΅ΡΠ°ΡΡ ΠΈΡΠ΅ΡΠΊΡΡ ΡΡΡΡΠΊΡΡΡΡ Ρ Π³ΠΈΠ±ΠΊΠΎΠΉ ΡΠ΅ΡΠ΅Π²ΠΎΠΉ ΡΡΡΡΠΊΡΡΡΠΎΠΉ, Π½Π°ΠΏΠΎΠΌΠΈΠ½Π°ΡΡΠ΅ΠΉ ΡΡΠ°ΡΡΠ°ΠΏ.
ΠΠΎΡΡΠ΅Ρ ΡΡΠ²Π΅ΡΠΆΠ΄Π°Π΅Ρ, ΡΡΠΎ ΡΠ°ΠΊΠ°Ρ ΠΊΠΎΠΌΠ±ΠΈΠ½ΠΈΡΠΎΠ²Π°Π½Π½Π°Ρ ΡΠΈΡΡΠ΅ΠΌΠ° ΠΏΠΎΠ·Π²ΠΎΠ»ΡΠ΅Ρ ΠΊΡΡΠΏΠ½ΡΠΌ ΠΊΠΎΠΌΠΏΠ°Π½ΠΈΡΠΌ Π°Π΄Π°ΠΏΡΠΈΡΠΎΠ²Π°ΡΡΡΡ ΠΊ Π±ΡΡΡΡΠΎ ΠΌΠ΅Π½ΡΡΡΠΈΠΌΡΡ ΡΡΠ»ΠΎΠ²ΠΈΡΠΌ ΡΠΎΠ²ΡΠ΅ΠΌΠ΅Π½Π½ΠΎΠΉ Π±ΠΈΠ·Π½Π΅Ρ-ΡΡΠ΅Π΄Ρ. ΠΠ½ ΡΠ°ΡΡΠΌΠ°ΡΡΠΈΠ²Π°Π΅Ρ, ΠΊΠ°ΠΊ ΡΡΠ°Π΄ΠΈΡΠΈΠΎΠ½Π½ΡΠ΅ ΠΈΠ΅ΡΠ°ΡΡ ΠΈΡΠ΅ΡΠΊΠΈΠ΅ ΡΡΡΡΠΊΡΡΡΡ ΠΌΠΎΠ³ΡΡ Π±ΡΡΡ Π΄ΠΎΠΏΠΎΠ»Π½Π΅Π½Ρ ΡΠ΅ΡΠ΅Π²ΡΠΌΠΈ ΡΠ»Π΅ΠΌΠ΅Π½ΡΠ°ΠΌΠΈ Π΄Π»Ρ ΠΏΠΎΠ²ΡΡΠ΅Π½ΠΈΡ Π³ΠΈΠ±ΠΊΠΎΡΡΠΈ ΠΈ ΡΠΊΠΎΡΠΎΡΡΠΈ ΠΏΡΠΈΠ½ΡΡΠΈΡ ΡΠ΅ΡΠ΅Π½ΠΈΠΉ. ΠΠ½ΠΈΠ³Π° ΠΏΡΠ΅Π΄Π»Π°Π³Π°Π΅Ρ ΠΏΡΠ°ΠΊΡΠΈΡΠ΅ΡΠΊΠΈΠ΅ ΡΠ΅ΠΊΠΎΠΌΠ΅Π½Π΄Π°ΡΠΈΠΈ ΠΏΠΎ Π²Π½Π΅Π΄ΡΠ΅Π½ΠΈΡ ΡΡΠΎΠΉ ΠΌΠΎΠ΄Π΅Π»ΠΈ, Π²ΠΊΠ»ΡΡΠ°Ρ ΠΈΠ·ΠΌΠ΅Π½Π΅Π½ΠΈΠ΅ ΠΎΡΠ³Π°Π½ΠΈΠ·Π°ΡΠΈΠΎΠ½Π½ΠΎΠΉ ΠΊΡΠ»ΡΡΡΡΡ, ΡΠ°Π·Π²ΠΈΡΠΈΠ΅ Π»ΠΈΠ΄Π΅ΡΡΠΊΠΈΡ ΠΊΠ°ΡΠ΅ΡΡΠ² ΠΈ ΡΠΎΠ·Π΄Π°Π½ΠΈΠ΅ ΡΡΡΠ΅ΠΊΡΠΈΠ²Π½ΡΡ ΠΊΠΎΠΌΠΌΡΠ½ΠΈΠΊΠ°ΡΠΈΠΎΠ½Π½ΡΡ ΠΊΠ°Π½Π°Π»ΠΎΠ².
ΠΠ²ΡΠΎΡ ΠΏΠΎΠ΄ΡΠ΅ΡΠΊΠΈΠ²Π°Π΅Ρ, ΡΡΠΎ Π΄Π»Ρ ΡΡΠΏΠ΅ΡΠ½ΠΎΠΉ ΡΡΠ°Π½ΡΡΠΎΡΠΌΠ°ΡΠΈΠΈ Π½Π΅ΠΎΠ±Ρ ΠΎΠ΄ΠΈΠΌΠΎ Π²ΠΎΠ²Π»Π΅ΡΠ΅Π½ΠΈΠ΅ ΡΠΎΡΡΡΠ΄Π½ΠΈΠΊΠΎΠ² Π½Π° Π²ΡΠ΅Ρ ΡΡΠΎΠ²Π½ΡΡ ΠΎΡΠ³Π°Π½ΠΈΠ·Π°ΡΠΈΠΈ. ΠΠ½ΠΈΠ³Π° Π±ΡΠ΄Π΅Ρ ΠΏΠΎΠ»Π΅Π·Π½Π° ΡΡΠΊΠΎΠ²ΠΎΠ΄ΠΈΡΠ΅Π»ΡΠΌ, ΡΡΡΠ΅ΠΌΡΡΠΈΠΌΡΡ ΠΏΠΎΠ²ΡΡΠΈΡΡ ΠΊΠΎΠ½ΠΊΡΡΠ΅Π½ΡΠΎΡΠΏΠΎΡΠΎΠ±Π½ΠΎΡΡΡ ΡΠ²ΠΎΠΈΡ ΠΊΠΎΠΌΠΏΠ°Π½ΠΈΠΉ Π² ΡΡΠ»ΠΎΠ²ΠΈΡΡ Π½Π΅ΠΎΠΏΡΠ΅Π΄Π΅Π»Π΅Π½Π½ΠΎΡΡΠΈ.
John Kotter, 2019, Sberbank Library Series
In "Accelerating Change," John Kotter expands on the ideas presented in his "Harvard Business Review" article, which received the McKinsey Award for its innovative approach to business and management. The author encourages organizations to create a combined management system that combines a reliable hierarchical structure with a flexible network structure resembling a startup.
Kotter argues that such a combined system allows large companies to adapt to the rapidly changing conditions of the modern business environment. He examines how traditional hierarchical structures can be supplemented with network elements to increase flexibility and speed of decision-making. The book offers practical recommendations for implementing this model, including changing organizational culture, developing leadership qualities, and creating effective communication channels.
The author emphasizes that the involvement of employees at all levels of the organization is necessary for successful transformation. The book will be useful to leaders seeking to increase the competitiveness of their companies in an uncertain environment.