By Ford Tom
Ford Tom, 2021
Π Π½ΠΎΠ²ΠΎΠΉ ΠΊΠ½ΠΈΠ³Π΅ Tom Ford 002 ΡΠΈΡΠ°ΡΠ΅Π»ΠΈ ΡΠΌΠΎΠ³ΡΡ ΠΏΡΠΎΡΠ»Π΅Π΄ΠΈΡΡ ΠΏΡΡΡ ΡΠ°Π·Π²ΠΈΡΠΈΡ ΠΌΠΎΠ΄Π½ΠΎΠΉ ΠΈΠΌΠΏΠ΅ΡΠΈΠΈ, ΡΠΎΠ·Π΄Π°Π½Π½ΠΎΠΉ ΠΏΡΠΎΠ²ΠΎΠΊΠ°ΡΠΈΠΎΠ½Π½ΡΠΌ Π°ΠΌΠ΅ΡΠΈΠΊΠ°Π½ΡΠΊΠΈΠΌ Π΄ΠΈΠ·Π°ΠΉΠ½Π΅ΡΠΎΠΌ. Tom Ford, ΠΈΠΊΠΎΠ½Π° ΡΡΠΈΠ»Ρ, Π΄Π΅Π»ΠΈΡΡΡ ΡΠ²ΠΎΠΈΠΌ Π²ΠΈΠ΄Π΅Π½ΠΈΠ΅ΠΌ ΡΠ°Π·Π²ΠΈΡΠΈΡ Π»ΡΠΊΡΠΎΠ²ΠΎΠ³ΠΎ Π±ΡΠ΅Π½Π΄Π°, ΠΎΡΠ½ΠΎΠ²Π°Π½Π½ΠΎΠ³ΠΎ Π² 2005 Π³ΠΎΠ΄Ρ ΠΈ Π΄ΠΎΡΡΠΈΠ³ΡΠ΅Π³ΠΎ ΠΎΠ±ΠΎΡΠΎΡΠ° Π² ΠΌΠΈΠ»Π»ΠΈΠ°ΡΠ΄Ρ Π΄ΠΎΠ»Π»Π°ΡΠΎΠ². ΠΠ·Π΄Π°Π½ΠΈΠ΅ ΠΏΡΠ΅Π΄ΡΡΠ°Π²Π»ΡΠ΅Ρ ΡΠΎΠ±ΠΎΠΉ Π²ΡΠ΅ΡΡΠΎΡΠΎΠ½Π½ΠΈΠΉ ΠΎΠ±Π·ΠΎΡ ΡΠ²ΠΎΡΡΠ΅ΡΠΊΠΎΠ³ΠΎ ΠΏΡΡΠΈ ΠΈ Π±ΠΈΠ·Π½Π΅Ρ-ΡΡΡΠ°ΡΠ΅Π³ΠΈΠΉ, ΠΊΠΎΡΠΎΡΡΠ΅ ΠΏΡΠΈΠ²Π΅Π»ΠΈ ΠΊ ΡΡΠΏΠ΅Ρ Ρ. ΠΠ½ΠΈΠ³Π° Π±ΡΠ΄Π΅Ρ ΠΈΠ½ΡΠ΅ΡΠ΅ΡΠ½Π° ΠΊΠ°ΠΊ ΠΏΠΎΠΊΠ»ΠΎΠ½Π½ΠΈΠΊΠ°ΠΌ Π±ΡΠ΅Π½Π΄Π°, ΡΠ°ΠΊ ΠΈ ΡΠΏΠ΅ΡΠΈΠ°Π»ΠΈΡΡΠ°ΠΌ Π² ΠΎΠ±Π»Π°ΡΡΠΈ ΠΌΠΎΠ΄Ρ ΠΈ Π±ΠΈΠ·Π½Π΅ΡΠ°.
Tom Ford 002 β ΡΡΠΎ Π½Π΅ ΠΏΡΠΎΡΡΠΎ Π°Π»ΡΠ±ΠΎΠΌ Ρ ΡΠΎΡΠΎΠ³ΡΠ°ΡΠΈΡΠΌΠΈ, Π° ΠΏΠΎΠ΄ΡΠΎΠ±Π½ΡΠΉ Π°Π½Π°Π»ΠΈΠ· ΡΡΠ°Π½ΠΎΠ²Π»Π΅Π½ΠΈΡ ΠΈ ΡΠ°Π·Π²ΠΈΡΠΈΡ ΡΡΠΏΠ΅ΡΠ½ΠΎΠ³ΠΎ ΠΏΡΠ΅Π΄ΠΏΡΠΈΡΡΠΈΡ. Π§ΠΈΡΠ°ΡΠ΅Π»ΠΈ ΡΠΌΠΎΠ³ΡΡ ΡΠ·Π½Π°ΡΡ ΠΎ ΠΏΡΠΈΠ½ΡΠΈΠΏΠ°Ρ , ΠΊΠΎΡΠΎΡΡΠΌΠΈ ΡΡΠΊΠΎΠ²ΠΎΠ΄ΡΡΠ²ΠΎΠ²Π°Π»ΡΡ Π΄ΠΈΠ·Π°ΠΉΠ½Π΅Ρ ΠΏΡΠΈ ΡΠΎΠ·Π΄Π°Π½ΠΈΠΈ ΠΊΠΎΠ»Π»Π΅ΠΊΡΠΈΠΉ, ΠΎ ΠΌΠ°ΡΠΊΠ΅ΡΠΈΠ½Π³ΠΎΠ²ΡΡ ΡΡΡΠ°ΡΠ΅Π³ΠΈΡΡ , ΠΊΠΎΡΠΎΡΡΠ΅ ΠΏΠΎΠ·Π²ΠΎΠ»ΠΈΠ»ΠΈ Π±ΡΠ΅Π½Π΄Ρ Π·Π°Π½ΡΡΡ Π»ΠΈΠ΄ΠΈΡΡΡΡΠΈΠ΅ ΠΏΠΎΠ·ΠΈΡΠΈΠΈ Π½Π° ΡΡΠ½ΠΊΠ΅, ΠΈ ΠΎ ΡΠΎΠΌ, ΠΊΠ°ΠΊ Tom Ford ΡΠ΄Π°Π»ΠΎΡΡ ΡΠΎΠ·Π΄Π°ΡΡ ΡΠ½ΠΈΠΊΠ°Π»ΡΠ½ΡΠΉ ΠΈ ΡΠ·Π½Π°Π²Π°Π΅ΠΌΡΠΉ ΡΡΠΈΠ»Ρ.
Ford Tom, 2021
Tom Ford 002 offers readers an inside look at the evolution of a fashion empire crafted by the provocative American designer. This book traces the trajectory of the billion-dollar luxury brand established in 2005. It provides a comprehensive overview of the creative journey and business strategies that propelled the brand to success. This publication is geared towards fans of the brand and professionals in fashion and business.
More than just a collection of photographs, Tom Ford 002 presents a detailed analysis of the formation and growth of a successful enterprise. Readers will gain insights into the principles that guided the designer in creating collections, the marketing strategies that allowed the brand to take a leading position in the market, and how Tom Ford managed to create a unique and recognizable style.