Stop, Think, Go, Do
By Heller Steven , …
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ISBN: 9781592537662Language: АнглийскийPublisher: Rockport PublishersYear: 2012Pages: 224Tracked delivery
Code: 9781592537662
Stop, Think, Go, Do
Steven Heller, Mirko Ilic, 2012
Overview
This guide examines how typography in design generates calls to action, exploring type and image as forms of language. It presents arresting imagery from around the world that influences human behavior. The book showcases innovative messages designed to advocate, caution, educate, entertain, express, inform, play, and transform.
Who it's for
- Designers interested in the persuasive power of typography
- Professionals seeking to understand visual communication strategies
- Anyone curious about how design impacts behavior
Key features
- Language: English
- Pages: 224
- Binding: Softcover
- ISBN: 9781592537662
- Publisher: Rockport Publishers
- Year: 2012