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By Π§Π°Π»Π΄ΠΈΠ½ΠΈ Π ΠΎΠ±Π΅ΡΡ
Π ΠΎΠ±Π΅ΡΡ Π§Π°Π»Π΄ΠΈΠ½ΠΈ, 2024, Π‘Π΅ΡΠΈΡ: Π‘Π°ΠΌ ΡΠ΅Π±Π΅ ΠΏΡΠΈΡ ΠΎΠ»ΠΎΠ³
ΠΡΠ° ΠΊΠ½ΠΈΠ³Π° ΠΈΡΡΠ»Π΅Π΄ΡΠ΅Ρ, ΡΡΠΎ ΠΏΠΎΠ±ΡΠΆΠ΄Π°Π΅Ρ Π»ΡΠ΄Π΅ΠΉ ΡΠΎΠ³Π»Π°ΡΠ°ΡΡΡΡ ΠΈ ΠΊΠ°ΠΊΠΈΠ΅ ΠΌΠ΅ΡΠΎΠ΄Ρ ΡΠ±Π΅ΠΆΠ΄Π΅Π½ΠΈΡ Π½Π°ΠΈΠ±ΠΎΠ»Π΅Π΅ ΡΡΡΠ΅ΠΊΡΠΈΠ²Π½Ρ. Π ΠΏΠ΅ΡΠ΅ΡΠ°Π±ΠΎΡΠ°Π½Π½ΠΎΠΌ ΠΈ Π΄ΠΎΠΏΠΎΠ»Π½Π΅Π½Π½ΠΎΠΌ ΠΈΠ·Π΄Π°Π½ΠΈΠΈ Π ΠΎΠ±Π΅ΡΡ Π§Π°Π»Π΄ΠΈΠ½ΠΈ ΠΏΡΠ΅Π΄Π»Π°Π³Π°Π΅Ρ ΠΈΡΡΠ΅ΡΠΏΡΠ²Π°ΡΡΠΈΠ΅ ΠΎΡΠ²Π΅ΡΡ Π½Π° Π²ΠΎΠΏΡΠΎΡΡ ΠΎ Π²Π»ΠΈΡΠ½ΠΈΠΈ. ΠΠ°ΡΠ΅ΡΠΈΠ°Π» ΠΏΡΠ΅Π΄ΡΡΠ°Π²Π»Π΅Π½ ΠΈΠ½ΡΠΎΡΠΌΠ°ΡΠΈΠ²Π½ΠΎ, Π² Π»Π΅Π³ΠΊΠΎΠΌ ΡΡΠΈΠ»Π΅ ΠΈ Ρ ΡΡΡΠ΅ΠΊΡΠ½ΠΎΠΉ ΠΏΠΎΠ΄Π°ΡΠ΅ΠΉ.
ΠΠ·Π΄Π°Π½ΠΈΠ΅ Π°Π΄ΡΠ΅ΡΠΎΠ²Π°Π½ΠΎ ΡΠΏΠ΅ΡΠΈΠ°Π»ΠΈΡΡΠ°ΠΌ, ΡΠ°Π±ΠΎΡΠ°ΡΡΠΈΠΌ Ρ Π»ΡΠ΄ΡΠΌΠΈ: ΠΏΠΎΠ»ΠΈΡΠΈΠΊΠ°ΠΌ, Π±ΠΈΠ·Π½Π΅ΡΠΌΠ΅Π½Π°ΠΌ, Π²ΡΠ°ΡΠ°ΠΌ, ΡΡΠΈΡΡΠ°ΠΌ, ΠΏΡΠΈΡ ΠΎΠ»ΠΎΠ³Π°ΠΌ, ΠΏΠ΅Π΄Π°Π³ΠΎΠ³Π°ΠΌ ΠΈ ΠΌΠ΅Π½Π΅Π΄ΠΆΠ΅ΡΠ°ΠΌ. ΠΠ½ΠΈΠ³Π° ΠΏΠΎΠΌΠΎΠ³Π°Π΅Ρ ΠΏΠΎΠ½ΡΡΡ ΠΏΡΠΈΠ½ΡΠΈΠΏΡ Π²ΠΎΠ·Π΄Π΅ΠΉΡΡΠ²ΠΈΡ ΠΈ Π½Π°ΡΡΠΈΡΡΡΡ ΠΈΠΌ ΠΏΠΎΠ»ΡΠ·ΠΎΠ²Π°ΡΡΡΡ.
Robert Cialdini, 2024, Series: Sam sebe psikholog
This book explores what prompts people to say "yes" and the most effective techniques for influence and persuasion. In its revised and expanded edition, Robert Cialdini provides comprehensive answers to these questions. The material is presented with impressive informativeness, a light style, and an effective delivery.
The work is intended for anyone who works with people, including politicians, business professionals, doctors, lawyers, psychologists, educators, and managers. It addresses those whose roles require them to persuade, influence, and impact others.