Print and Production Finishes for Bags, Labels, and Point of Purchase

Jessica Glaser, 2008

Overview

This book offers a comprehensive understanding of materials and the print and production finishes applicable to various projects. Through detailed text and full-color photographs, it illustrates the diverse effects achievable and the key techniques employed. The content covers a range of budgets and production scales, highlighting methods that capture audience attention.

Who it's for

• Designers working with packaging and point-of-purchase materials.
• Print professionals seeking to understand finishing techniques.
• Students of graphic design and production.

Key features

• Language: English
• Pages: 192
• Binding: Hardcover
• ISBN: 9782940361946
• Publisher: RotoVision
• Year: 2008