НКО. Как устроены некоммерческие организации

Книга Дмитрия Поликанова освещает деятельность НКО изнутри. На примере фонда поддержки слепоглухих "Со-единение" Поликанов рассказывает, как привлекать к сотрудничеству бизнесменов, активистов, политиков и филантропов. Как вести переговоры, как обустраивать бэк-офис и какие проводить акции, чтобы каждый пожертвованный рубль и каждая потраченная минута работали на благо подопечных. Дмитрий Поликанов — один из создателей фонда "Со-единение", автор курсов по джиару и политическим коммуникациям, тренингов по ораторскому искусству и взаимодействию со СМИ для НКО и бизнеса. Член Объединенного экспертного совета Фонда президентских грантов, заместитель руководителя Россотрудничества.

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NGOs: How Non-Profit Organizations Are Structured

Unlock the inner workings of non-profit organizations with Dmitry Polikanov's insightful book, "NGOs: How Non-Profit Organizations Are Structured." This comprehensive guide provides an insider's perspective on the operations and strategies of NGOs, using the example of the "So-edinenie" Foundation for the Support of the Deafblind.

Book Overview and Main Themes

Polikanov delves into the practical aspects of running a successful NGO, covering key areas such as:

• Building Partnerships: Learn how to effectively engage with business leaders, activists, politicians, and philanthropists to support your cause.
• Negotiation Strategies: Master the art of negotiation to secure resources and achieve your organization's goals.
• Operational Efficiency: Discover best practices for setting up a robust back-office infrastructure to maximize efficiency.
• Impactful Campaigns: Develop and execute impactful campaigns that ensure every donated ruble and every minute spent contributes to the well-being of beneficiaries.

Target Audience and Reading Level

This book is ideal for:

• Aspiring NGO leaders and professionals
• Individuals interested in the non-profit sector
• Business leaders and philanthropists seeking to partner with NGOs
• Students of public administration and social work

The book is written in a clear and accessible style, making it suitable for readers with varying levels of experience in the non-profit sector.

Key Features and Benefits

• Practical Guidance: Provides actionable advice and real-world examples based on the author's extensive experience.
• Insider Perspective: Offers a unique glimpse into the challenges and opportunities of running an NGO.
• Comprehensive Coverage: Addresses all key aspects of NGO management, from fundraising to operations.
• Expert Author: Written by Dmitry Polikanov, a co-founder of the "So-edinenie" Foundation, a renowned expert in GR and political communications, and a member of the Presidential Grants Fund's United Expert Council.

Why Readers Should Choose This Book

If you're looking to understand the complexities of the non-profit world and gain practical insights into building a successful NGO, "NGOs: How Non-Profit Organizations Are Structured" is an essential resource. Learn from a seasoned professional and discover the strategies and techniques needed to make a real difference in your community.