By ΠΠ°ΡΠ΄Π½Π΅Ρ ΠΠΈΠ»Π» , β¦
ΠΠ°ΡΠ΄Π½Π΅Ρ ΠΠΈΠ»Π», Π€ΠΈΡΠ΅Π» ΠΡΡΡΠΈΠ½, 2011
Π ΡΡΠ΅ΡΡΠ΅ΠΌ ΡΠΎΠΌΠ΅ ΡΠ΅ΡΠΈΠΈ LogoLounge ΠΏΡΠ΅Π΄ΡΡΠ°Π²Π»Π΅Π½ΠΎ 2000 Π»ΠΎΠ³ΠΎΡΠΈΠΏΠΎΠ², ΡΠΎΠ·Π΄Π°Π½Π½ΡΡ Π²Π΅Π΄ΡΡΠΈΠΌΠΈ Π΄ΠΈΠ·Π°ΠΉΠ½Π΅ΡΠ°ΠΌΠΈ ΡΠΎ Π²ΡΠ΅Π³ΠΎ ΠΌΠΈΡΠ°. ΠΠ½ΠΈΠ³Π° Π΄Π΅ΠΌΠΎΠ½ΡΡΡΠΈΡΡΠ΅Ρ ΡΠ°Π·Π½ΠΎΠΎΠ±ΡΠ°Π·ΠΈΠ΅ ΡΡΠΈΠ»Π΅ΠΉ ΠΈ ΠΏΠΎΠ΄Ρ ΠΎΠ΄ΠΎΠ² Π² ΡΠ°Π·ΡΠ°Π±ΠΎΡΠΊΠ΅ Π»ΠΎΠ³ΠΎΡΠΈΠΏΠΎΠ², ΠΎΡΡΠ°ΠΆΠ°Ρ ΡΠΎΠ²ΡΠ΅ΠΌΠ΅Π½Π½ΡΠ΅ ΡΠ΅Π½Π΄Π΅Π½ΡΠΈΠΈ Π² Π±ΡΠ΅Π½Π΄-Π΄ΠΈΠ·Π°ΠΉΠ½Π΅. ΠΡΠΎ Π½Π΅ ΠΏΡΠΎΡΡΠΎ ΡΠ±ΠΎΡΠ½ΠΈΠΊ ΠΈΠ·ΠΎΠ±ΡΠ°ΠΆΠ΅Π½ΠΈΠΉ, Π° ΠΈΡΡΠΎΡΠ½ΠΈΠΊ Π²Π΄ΠΎΡ Π½ΠΎΠ²Π΅Π½ΠΈΡ ΠΈ ΠΏΡΠ°ΠΊΡΠΈΡΠ΅ΡΠΊΠΈΡ Π·Π½Π°Π½ΠΈΠΉ Π΄Π»Ρ Π΄ΠΈΠ·Π°ΠΉΠ½Π΅ΡΠΎΠ² Π»ΡΠ±ΠΎΠ³ΠΎ ΡΡΠΎΠ²Π½Ρ. Π Π°ΡΡΠΌΠ°ΡΡΠΈΠ²Π°ΡΡΡΡ ΠΊΠ°ΠΊ ΡΠ°Π±ΠΎΡΡ ΠΈΠ·Π²Π΅ΡΡΠ½ΡΡ ΠΌΠ°ΡΡΠ΅ΡΠΎΠ², ΡΠ°ΠΊ ΠΈ ΠΏΡΠΎΠ΅ΠΊΡΡ ΠΏΠ΅ΡΡΠΏΠ΅ΠΊΡΠΈΠ²Π½ΡΡ ΡΠΏΠ΅ΡΠΈΠ°Π»ΠΈΡΡΠΎΠ². ΠΡΠΎΠ±ΠΎΠ΅ Π²Π½ΠΈΠΌΠ°Π½ΠΈΠ΅ ΡΠ΄Π΅Π»ΡΠ΅ΡΡΡ ΠΈΡΡΠΎΡΠΈΡΠΌ ΡΠΎΠ·Π΄Π°Π½ΠΈΡ ΡΡΠΏΠ΅ΡΠ½ΡΡ Π»ΠΎΠ³ΠΎΡΠΈΠΏΠΎΠ², Π°Π½Π°Π»ΠΈΠ·Ρ ΠΊΡΠ΅Π°ΡΠΈΠ²Π½ΡΡ ΡΠ΅ΡΠ΅Π½ΠΈΠΉ ΠΈ ΡΡΡΠ°ΡΠ΅Π³ΠΈΠΉ, ΠΊΠΎΡΠΎΡΡΠ΅ ΠΏΡΠΈΠ²Π΅Π»ΠΈ ΠΊ ΡΡΠΏΠ΅Ρ Ρ. Π§ΠΈΡΠ°ΡΠ΅Π»ΠΈ ΡΠΌΠΎΠ³ΡΡ ΡΠ·Π½Π°ΡΡ, ΠΊΠ°ΠΊ ΡΠ°Π·ΡΠ°Π±Π°ΡΡΠ²Π°Π»ΠΈΡΡ Π»ΠΎΠ³ΠΎΡΠΈΠΏΡ Π΄Π»Ρ ΡΠ°ΠΊΠΈΡ ΠΊΠΎΠΌΠΏΠ°Π½ΠΈΠΉ, ΠΊΠ°ΠΊ Sprint, the Beijing Olympics, Australia, AOL, Unilever, Bank of New York, and Targetβs private label Archer Farms.
Bill Gardner, Catherine Fishel, 2011
LogoLounge 3 presents a curated collection of 2000 logos crafted by leading designers from across the globe. This volume showcases a diverse range of styles and approaches in logo design, reflecting current trends in brand identity. More than just a compilation of images, it serves as a source of inspiration and practical knowledge for designers of all levels. The book features work from established masters and emerging talents alike. Special emphasis is placed on the stories behind successful logos, analyzing the creative decisions and strategies that led to their impact. Readers will gain insights into the development of logos for prominent entities such as Sprint, the Beijing Olympics, Australia, AOL, Unilever, Bank of New York, and Targetβs private label Archer Farms. This book offers a unique opportunity to learn from the best in the field and elevate your own design skills.