Искренний сервис 2.0. Как мотивировать сотрудников сделать для клиента больше, чем достаточно. Даже когда шеф не смотрит (Юбилейное и дополненное издание)

Довольный клиент обязательно вернется снова. Чтобы клиент был доволен, необходимо создать высокий уровень сервиса. Но как добиться от сотрудников настоящего, искреннего отношения к клиенту? Максим Недякин — консультант по вопросам сервиса и развития компаний, имеет огромный практический опыт. В книге он подробно разбирает примеры управления российских компаний и рассказывает, как создать по-настоящему клиентоориентированный сервис без использования жестких регламентов и наказаний.

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Sincere Service 2.0: How to Motivate Employees to Do More Than Enough for the Customer, Even When the Boss Isn't Watching (Anniversary and Expanded Edition)

Discover the secrets to building a truly customer-centric service culture with "Sincere Service 2.0," a practical guide to motivating your employees to go above and beyond for every customer. This anniversary and expanded edition offers proven strategies to foster genuine customer relationships and drive business success.

Book Overview and Main Themes

This book explores the core principles of sincere service, emphasizing the importance of employee motivation and empowerment. It delves into creating a positive work environment where employees are inspired to provide exceptional customer experiences, even without constant supervision. Key themes include:

• Building a customer-first culture
• Motivating employees through intrinsic rewards
• Creating a service-oriented mindset
• Empowering employees to make decisions
• Developing effective communication strategies

Target Audience and Reading Level

This book is ideal for business owners, managers, team leaders, and anyone responsible for customer service or employee development. It's written in an accessible and engaging style, making it suitable for readers with varying levels of business experience. The practical examples and actionable advice make it easy to implement the strategies in any organization.

Key Features and Benefits

• Practical Examples: Learn from real-world case studies of successful Russian companies.
• Actionable Strategies: Implement proven techniques to improve customer service and employee motivation.
• Expert Insights: Benefit from the extensive experience of service and business development consultant, Maxim Nedyakin.
• Anniversary Edition: Includes updated content and expanded insights for even greater impact.

Why Readers Should Choose This Book

In today's competitive market, exceptional customer service is essential for success. "Sincere Service 2.0" provides a roadmap for creating a loyal customer base by empowering your employees to deliver outstanding experiences. Unlike traditional approaches that rely on strict rules and punishments, this book focuses on fostering a genuine desire to serve customers, leading to increased employee engagement, improved customer satisfaction, and ultimately, greater profitability. Invest in your team and your customers – order your copy today!