Business Without an MBA. Edited by Maxim Ilyakhov

Unlock the secrets to building a successful business in Russia with "Business Without an MBA," the first book in Russia to bridge the gap between abstract theory and empty inspiration. Edited by Maxim Ilyakhov, co-author of the bestsellers "Write, Cut" and "New Rules of Business Correspondence," this book provides practical, actionable advice for entrepreneurs at all stages, whether you're just starting out or already running a thriving business in B2B or B2C.

What You'll Learn

This comprehensive guide covers the essential aspects of launching and growing a business in the Russian market, including:

• Finance: Master the fundamentals of financial management for your business.
• Marketing: Develop effective marketing strategies to reach your target audience.
• Negotiations: Learn how to negotiate effectively with partners, suppliers, and clients.
• Customer Service: Provide exceptional customer service to build loyalty and drive repeat business.
• Partner and Bank Relations: Navigate the complexities of building strong relationships with partners and banks.

Real-World Advice from Russian Experts

Forget abstract theories and motivational fluff. "Business Without an MBA" is packed with real-world examples and practical advice drawn from the experiences of Russian small businesses. The authors are experts from Tinkoff Bank in finance, economics, marketing, and management – professionals who work with small businesses every day and understand their unique challenges.

Who Should Read This Book?

This book is ideal for:

• Aspiring entrepreneurs looking to start their own business.
• Existing business owners seeking to improve their operations and profitability.
• Anyone interested in investing in a business and generating profit in the challenging Russian market.

Key Features and Benefits

• Practical Advice: Learn actionable strategies you can implement immediately.
• Real-World Examples: See how successful businesses have overcome challenges in the Russian market.
• Expert Insights: Benefit from the knowledge of leading experts in finance, marketing, and management.
• Comprehensive Coverage: Master all the essential aspects of running a successful business.

Why Choose This Book?

In the demanding Russian business environment, knowledge is your greatest asset. "Business Without an MBA" provides the practical, real-world advice you need to protect and grow your business, navigate complex regulations, build strong relationships, and thrive in a competitive market. Don't rely on outdated theories or empty inspiration. Invest in your success with this essential guide to Russian entrepreneurship.