Behavioral Finance: What Everyone Needs to Know

Overview

Behavioral finance examines how psychological biases and cognitive errors affect financial decision-making. This field integrates insights from psychology and economics to explain market anomalies and individual investment choices. Understanding these influences can lead to more rational financial strategies and a better grasp of market dynamics. The book explores common biases such as overconfidence, loss aversion, and herd behavior, illustrating their impact on investors and financial markets.

Who it's for

• Individuals seeking to improve their financial decision-making.
• Investors interested in understanding market psychology.
• Students of finance and economics.

Key features

• Language: English