ΠΠΊΡΡΠ°Π»ΡΠ½ΡΠΉ Π΄ΠΈΠ·Π°ΠΉΠ½. Π£ΠΏΠ°ΠΊΠΎΠ²ΠΊΠ° 01. ΠΠ»Ρ Π΄ΠΈΠ·Π°ΠΉΠ½Π΅ΡΠΎΠ², ΡΠ°Π±ΠΎΡΠ°ΡΡΠΈΡ
Π½Π° ΡΠΎΠ²ΡΠ΅ΠΌΠ΅Π½Π½ΠΎΠΌ ΠΊΠΎΠ½ΠΊΡΡΠ΅Π½ΡΠ½ΠΎΠΌ ΡΡΠ½ΠΊΠ΅
ΠΠ±Π·ΠΎΡ
Π§ΡΠΎΠ±Ρ Π²ΡΠ΄Π΅Π»ΠΈΡΡΡΡ Π½Π° ΠΊΠΎΠ½ΠΊΡΡΠ΅Π½ΡΠ½ΠΎΠΌ ΡΡΠ½ΠΊΠ΅, Π΄ΠΈΠ·Π°ΠΉΠ½Π΅ΡΡ Π΄ΠΎΠ»ΠΆΠ½Ρ ΡΡΡΠΊΠΎ Π·Π½Π°ΡΡ ΠΊΠ°ΠΆΠ΄ΡΠΉ ΡΡΠ°ΠΏ ΡΠΎΠ·Π΄Π°Π½ΠΈΡ ΡΠΏΠ°ΠΊΠΎΠ²ΠΊΠΈ. ΠΠ½ΠΈΠ³Π° Β«ΠΠΊΡΡΠ°Π»ΡΠ½ΡΠΉ Π΄ΠΈΠ·Π°ΠΉΠ½. Π£ΠΏΠ°ΠΊΠΎΠ²ΠΊΠ° 01Β» ΠΏΡΠ΅Π΄Π»Π°Π³Π°Π΅Ρ Π½ΠΎΠ²Π°ΡΠΎΡΡΠΊΠΈΠ΅ ΡΠ΅ΠΎΡΠΈΠΈ, ΠΏΡΠΎΡΠ΅ΡΡΡ ΠΈ ΠΌΠ΅ΡΠΎΠ΄Ρ, ΠΈΡΠΏΠΎΠ»ΡΠ·ΡΠ΅ΠΌΡΠ΅ Π²Π΅Π΄ΡΡΠΈΠΌΠΈ ΡΠΏΠ΅ΡΠΈΠ°Π»ΠΈΡΡΠ°ΠΌΠΈ, Π° ΡΠ°ΠΊΠΆΠ΅ ΠΏΡΠ°ΠΊΡΠΈΡΠ΅ΡΠΊΠΈΠ΅ ΡΠΎΠ²Π΅ΡΡ ΠΏΠΎ ΡΠ΅ΡΠ΅Π½ΠΈΡ ΡΠΈΠΏΠΎΠ²ΡΡ
Π·Π°Π΄Π°Ρ Π·Π°ΠΊΠ°Π·ΡΠΈΠΊΠΎΠ². Π ΠΈΠ·Π΄Π°Π½ΠΈΠΈ ΠΏΡΠ΅Π΄ΡΡΠ°Π²Π»Π΅Π½Ρ ΡΠ΅Π°Π»ΡΠ½ΡΠ΅ ΠΏΡΠΈΠΌΠ΅ΡΡ ΡΠΏΠ°ΠΊΠΎΠ²ΠΊΠΈ Π΄Π»Ρ ΡΠ°Π·Π½ΡΡ
ΠΊΠ»ΠΈΠ΅Π½ΡΠΎΠ², Π΄Π΅ΠΌΠΎΠ½ΡΡΡΠΈΡΡΡΡΠΈΠ΅ Π²Π·Π°ΠΈΠΌΠΎΠ΄Π΅ΠΉΡΡΠ²ΠΈΠ΅ ΡΠΎΡΠΌΡ, ΡΠ²Π΅ΡΠ°, ΡΡΠΈΡΡΠ° ΠΈ ΠΌΠ°ΡΠ΅ΡΠΈΠ°Π»ΠΎΠ². Π‘Π΅ΡΠΈΡ Β«ΠΠΊΡΡΠ°Π»ΡΠ½ΡΠΉ Π΄ΠΈΠ·Π°ΠΉΠ½Β» Π°Π½Π°Π»ΠΈΠ·ΠΈΡΡΠ΅Ρ ΡΠ°ΡΠΏΡΠΎΡΡΡΠ°Π½ΡΠ½Π½ΡΠ΅ Π·Π°Π΄Π°ΡΠΈ ΠΈ ΠΏΡΠ΅Π΄Π»Π°Π³Π°Π΅Ρ ΡΠ΅Ρ
Π½ΠΎΠ»ΠΎΠ³ΠΈΡΠ΅ΡΠΊΠΈ ΠΏΡΠΎΠ΄ΡΠΌΠ°Π½Π½ΡΠ΅, ΡΡΡΠ΅ΡΠΈΡΠ΅ΡΠΊΠΈ ΠΏΡΠΈΠ²Π»Π΅ΠΊΠ°ΡΠ΅Π»ΡΠ½ΡΠ΅ ΡΠ΅ΡΠ΅Π½ΠΈΡ. ΠΠ½ΠΈΠ³Π° ΠΏΡΠ΅Π΄Π½Π°Π·Π½Π°ΡΠ΅Π½Π° Π΄Π»Ρ Π΄ΠΈΠ·Π°ΠΉΠ½Π΅ΡΠΎΠ², ΠΆΠ΅Π»Π°ΡΡΠΈΡ
ΡΠ³Π»ΡΠ±ΠΈΡΡ ΡΠ²ΠΎΠΈ Π½Π°Π²ΡΠΊΠΈ ΠΈ ΡΠΎΠ·Π΄Π°Π²Π°ΡΡ ΠΊΠΎΠ½ΠΊΡΡΠ΅Π½ΡΠΎΡΠΏΠΎΡΠΎΠ±Π½ΡΠ΅ ΡΠΏΠ°ΠΊΠΎΠ²ΠΎΡΠ½ΡΠ΅ ΠΏΡΠΎΠ΅ΠΊΡΡ.
ΠΠΎΠΌΡ ΠΏΠΎΠ΄ΠΎΠΉΠ΄ΡΡ
- ΠΡΠ°ΡΠΈΡΠ΅ΡΠΊΠΈΠ΅ ΠΈ ΠΏΡΠΎΠ΄ΡΠΊΡΠΎΠ²ΡΠ΅ Π΄ΠΈΠ·Π°ΠΉΠ½Π΅ΡΡ, ΠΆΠ΅Π»Π°ΡΡΠΈΠ΅ ΡΠ³Π»ΡΠ±ΠΈΡΡ Π½Π°Π²ΡΠΊΠΈ ΡΠΏΠ°ΠΊΠΎΠ²ΠΎΡΠ½ΠΎΠ³ΠΎ Π΄ΠΈΠ·Π°ΠΉΠ½Π°.
- Π‘ΡΡΠ΄Π΅Π½ΡΡ Π΄ΠΈΠ·Π°ΠΉΠ½βΡΠΏΠ΅ΡΠΈΠ°Π»ΡΠ½ΠΎΡΡΠ΅ΠΉ, Π³ΠΎΡΠΎΠ²ΡΡΠΈΠ΅ΡΡ ΠΊ ΡΠ°Π±ΠΎΡΠ΅ Ρ ΠΊΠ»ΠΈΠ΅Π½ΡΠ°ΠΌΠΈ.
- Π€ΡΠΈΠ»Π°Π½ΡΠ΅ΡΡ ΠΈ ΡΠΎΡΡΡΠ΄Π½ΠΈΠΊΠΈ Π°Π³Π΅Π½ΡΡΡΠ², Π½ΡΠΆΠ΄Π°ΡΡΠΈΠ΅ΡΡ Π² ΠΏΡΠ°ΠΊΡΠΈΡΠ΅ΡΠΊΠΈΡ
ΡΠ΅ΡΠ΅Π½ΠΈΡΡ
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ΠΠ»ΡΡΠ΅Π²ΡΠ΅ ΠΎΡΠΎΠ±Π΅Π½Π½ΠΎΡΡΠΈ
- ΠΠ·Π΄Π°Π½ΠΎ Π² 2009 Π³., ΠΈΠ·Π΄Π°ΡΠ΅Π»ΡΡΡΠ²ΠΎ Π ΠΠβΡ
ΠΎΠ»Π΄ΠΈΠ½Π³, 190 ΡΡΡΠ°Π½ΠΈΡ, ΠΌΡΠ³ΠΊΠ°Ρ ΠΎΠ±Π»ΠΎΠΆΠΊΠ°, Π²Π΅Ρ 220 Π³.
- ΠΡ
ΠΎΠ΄ΠΈΡ Π² ΡΠ΅ΡΠΈΡ Β«ΠΠΊΡΡΠ°Π»ΡΠ½ΡΠΉ Π΄ΠΈΠ·Π°ΠΉΠ½Β», ΠΏΠΎΡΠ²ΡΡΡΠ½Π½ΡΡ ΡΠΏΠ°ΠΊΠΎΠ²ΠΎΡΠ½ΠΎΠΌΡ Π΄ΠΈΠ·Π°ΠΉΠ½Ρ.
- Π‘ΠΎΠ΄Π΅ΡΠΆΠΈΡ Π½ΠΎΠ²Π°ΡΠΎΡΡΠΊΠΈΠ΅ ΡΠ΅ΠΎΡΠΈΠΈ, ΠΏΡΠΎΡΠ΅ΡΡΡ ΠΈ ΠΌΠ΅ΡΠΎΠ΄Ρ Π»ΡΡΡΠΈΡ
ΠΏΡΠΎΡΠ΅ΡΡΠΈΠΎΠ½Π°Π»ΠΎΠ² ΠΎΡΡΠ°ΡΠ»ΠΈ.
- ΠΡΠ΅Π΄Π»Π°Π³Π°Π΅Ρ ΠΏΡΠ°ΠΊΡΠΈΡΠ΅ΡΠΊΠΈΠ΅ ΡΠ΅ΡΠ΅Π½ΠΈΡ ΡΠΈΠΏΠΎΠ²ΡΡ
Π·Π°Π΄Π°Ρ Π·Π°ΠΊΠ°Π·ΡΠΈΠΊΠΎΠ² ΠΈ ΠΈΠ΄Π΅ΠΈ Π·Π°ΠΏΠΎΠΌΠΈΠ½Π°ΡΡΠ΅ΠΉΡΡ ΡΠΏΠ°ΠΊΠΎΠ²ΠΊΠΈ.
- ΠΡΠΈΠ²ΠΎΠ΄ΠΈΡ ΡΠ΅Π°Π»ΡΠ½ΡΠ΅ ΠΏΡΠΈΠΌΠ΅ΡΡ ΡΠ°Π·Π½ΡΡ
ΡΠΎΡΠΌ, ΡΠ²Π΅ΡΠΎΠ², ΡΡΠΈΡΡΠΎΠ² ΠΈ ΠΌΠ°ΡΠ΅ΡΠΈΠ°Π»ΠΎΠ².
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Contemporary Design: Packaging Vol. 1 β For Designers Working in a Modern Competitive Market
Overview
In a highly competitive market, designers need a clear grasp of every stage of packaging creation. "Contemporary Design: Packaging Vol. 1" delivers cuttingβedge theories, processes and methods employed by top packaging professionals, along with actionable advice for clientβdriven challenges. The book showcases a wide range of realβworld packaging projects, illustrating how shape, colour, typography and material choices combine to create memorable solutions. It is part of the "Contemporary Design" series, which analyses common design problems and offers technically sound, aesthetically strong answers. The volume is aimed at designers who want to deepen their expertise and produce marketβready packaging.
Who it's for
- Graphic and product designers seeking specialized knowledge in packaging.
- Design students preparing for realβworld client projects.
- Freelancers and agency staff who need quick, actionable solutions.
Key features
- Published in 2009 by RIPβholding, 190 pages, softcover, 220 g.
- Part of the "Contemporary Design" series, focusing on packaging design.
- Presents innovative theories, processes and methods used by leading packaging designers.
- Includes practical solutions to client briefs, with tested ideas for memorable packaging.
- Shows realβworld examples covering a variety of forms, colors, fonts and materials.