36 стратагем для менеджеров | 36 Stratagems for Managers
By Зенгер Харро фон
36 стратагем для менеджеров
Эта книга посвящена малоизвестной российскому читателю теме — искусству хитрости, которое родилось и много веков культивируется в Китае, оставаясь тайной за семью печатями для европейцев. Ее автор — известный китаевед, ведущий западный исследователь «философии войны» и системы стратагем — представляет этот удивительный материал в интерпретации для менеджеров. Издание, сверенное с последней авторской редакцией 2016 года, адресовано прежде всего собственникам и руководителям бизнеса. Вместе с тем оно, несомненно, вызовет интерес широкого круга читателей.Издание переработанное и дополненное.
<hr>36 Stratagems for Managers
Unlock the ancient Chinese art of strategy and deception with "36 Stratagems for Managers." This book unveils the secrets of the 36 stratagems, a system of cunning and strategic thinking cultivated in China for centuries, and presents them in a practical and accessible format for modern business leaders.
Overview and Main Themes
This book provides a comprehensive overview of the 36 stratagems, explaining each one in detail and illustrating its application with real-world examples from the business world. It explores themes of strategic thinking, deception, negotiation, and leadership, offering valuable insights for managers seeking to gain a competitive edge.
Target Audience and Reading Level
Primarily aimed at business owners, executives, and managers, this book is also suitable for anyone interested in strategic thinking, Chinese philosophy, or the art of negotiation. The content is presented in a clear and concise manner, making it accessible to readers with varying levels of business experience.
Key Features and Benefits
- Practical Application: Learn how to apply the 36 stratagems to real-world business situations.
- Strategic Thinking: Develop your strategic thinking skills and gain a competitive advantage.
- Negotiation Tactics: Master the art of negotiation and achieve your desired outcomes.
- Leadership Insights: Enhance your leadership skills and inspire your team to success.
- Updated Edition: This revised and expanded edition incorporates the author's latest insights and research.
Why Choose This Book?
In today's competitive business environment, strategic thinking is more important than ever. "36 Stratagems for Managers" provides you with a powerful toolkit of strategies and tactics to help you navigate complex challenges, overcome obstacles, and achieve your business goals. Discover the secrets of ancient Chinese wisdom and unlock your full potential as a leader.