By Π₯Π΅ΠΉΠ³ Π.
Π₯Π΅ΠΉΠ³ Π., 2019
ΠΡΠ° ΠΊΠ½ΠΈΠ³Π° ΠΏΡΠ΅Π΄ΡΡΠ°Π²Π»ΡΠ΅Ρ ΡΠΎΠ±ΠΎΠΉ ΡΡΠΊΠΎΠ²ΠΎΠ΄ΡΡΠ²ΠΎ ΠΏΠΎ ΡΠΏΡΠ°Π²Π»Π΅Π½ΡΠ΅ΡΠΊΠΈΠΌ ΠΊΠΎΠ½ΡΠ΅ΠΏΡΠΈΡΠΌ ΠΈ Π±ΠΈΠ·Π½Π΅Ρ-ΠΌΠΎΠ΄Π΅Π»ΡΠΌ, ΡΠ°Π·ΡΠ°Π±ΠΎΡΠ°Π½Π½ΠΎΠ΅ ΠΈΡΡΠ»Π΅Π΄ΠΎΠ²Π°ΡΠ΅Π»Π΅ΠΌ ΡΡΠ½ΠΊΠ° Ρ 35-Π»Π΅ΡΠ½ΠΈΠΌ ΡΡΠ°ΠΆΠ΅ΠΌ. ΠΠ·Π΄Π°Π½ΠΈΠ΅ Π½Π΅ ΠΏΡΠ΅Π΄ΠΏΠΎΠ»Π°Π³Π°Π΅Ρ ΠΏΠΎΡΠ»Π΅Π΄ΠΎΠ²Π°ΡΠ΅Π»ΡΠ½ΠΎΠ³ΠΎ ΡΡΠ΅Π½ΠΈΡ, Π½ΠΎ ΡΠ»ΡΠΆΠΈΡ ΡΠΏΡΠ°Π²ΠΎΡΠ½ΡΠΌ ΡΠ΅ΡΡΡΡΠΎΠΌ Π΄Π»Ρ ΡΠ΅ΡΠ΅Π½ΠΈΡ ΡΠ»ΠΎΠΆΠ½ΡΡ Π±ΠΈΠ·Π½Π΅Ρ-Π·Π°Π΄Π°Ρ. Π ΠΊΠ½ΠΈΠ³Π΅ ΠΏΡΠ΅Π΄ΡΡΠ°Π²Π»Π΅Π½Ρ ΠΊΠ°ΠΊ ΠΎΠ±ΡΠ΅ΠΌΠ½ΡΠ΅, ΡΠ°ΠΊ ΠΈ Π±ΠΎΠ»Π΅Π΅ ΠΏΡΠΎΡΡΡΠ΅ ΠΌΠΎΠ΄Π΅Π»ΠΈ, Π° ΡΡΠ½ΠΊΡΠΈΠΎΠ½Π°Π»ΡΠ½Π°Ρ ΡΠ°Π±Π»ΠΈΡΠ° Π² Π½Π°ΡΠ°Π»Π΅ ΠΏΠΎΠΌΠΎΠ³Π°Π΅Ρ Π±ΡΡΡΡΠΎ Π½Π°Ρ ΠΎΠ΄ΠΈΡΡ Π½ΡΠΆΠ½ΡΠ΅ ΡΠ΅ΡΠ΅Π½ΠΈΡ.
P. Haig, 2019
This book offers a guide to management concepts and business models, authored by a market researcher with 35 years of experience. It is designed as a reference tool rather than a cover-to-cover read, intended to assist in tackling complex business challenges. The content includes a balance of in-depth and straightforward models, with a functional table at the beginning to facilitate quick access to relevant solutions.