By Π‘Π°Π±ΡΠ»ΠΈΠ½ΡΠΊΠ°Ρ ΠΠ»Ρ
ΠΠ»Ρ Π‘Π°Π±ΡΠ»ΠΈΠ½ΡΠΊΠ°Ρ
ΠΡΠ° ΠΊΠ½ΠΈΠ³Π° ΠΏΠΎΡΠ²ΡΡΠ΅Π½Π° ΠΏΡΠΎΠ΄Π²ΠΈΠΆΠ΅Π½ΠΈΡ Π² ΠΠ½ΡΡΠ°Π³ΡΠ°ΠΌΠ΅, ΠΎΡΠΎΠ±Π΅Π½Π½ΠΎ ΠΊΠΎΠ³Π΄Π° Π±ΡΠ΄ΠΆΠ΅Ρ ΠΎΠ³ΡΠ°Π½ΠΈΡΠ΅Π½. ΠΠ²ΡΠΎΡ, ΠΈΠΌΠ΅Ρ ΠΎΠΏΡΡ ΡΠ°Π±ΠΎΡΡ ΠΏΠΈΠ°Ρ-ΡΠΏΠ΅ΡΠΈΠ°Π»ΠΈΡΡΠΎΠΌ Π² ΠΊΡΡΠΏΠ½ΡΡ ΠΊΠΎΠΌΠΏΠ°Π½ΠΈΡΡ , ΡΠ°ΠΊΠΈΡ ΠΊΠ°ΠΊ Π‘Π±Π΅ΡΠ±Π°Π½ΠΊ ΠΈ Tele2, ΠΏΠΎΠ½ΠΈΠΌΠ°Π΅Ρ ΡΠ°Π·Π½ΠΈΡΡ ΠΌΠ΅ΠΆΠ΄Ρ ΠΌΠΈΠ»Π»ΠΈΠΎΠ½Π½ΡΠΌΠΈ Π±ΡΠ΄ΠΆΠ΅ΡΠ°ΠΌΠΈ ΠΈ ΡΠ΅Π°Π»ΠΈΡΠΌΠΈ ΠΌΠ°Π»ΠΎΠ³ΠΎ Π±ΠΈΠ·Π½Π΅ΡΠ°. Π ΡΡΠ»ΠΎΠ²ΠΈΡΡ , ΠΊΠΎΠ³Π΄Π° ΠΊΠ°ΠΆΠ΄ΡΠΉ ΡΡΠ±Π»Ρ Π½Π° ΡΡΠ΅ΡΡ, ΠΏΡΠΈΡ ΠΎΠ΄ΠΈΡΡΡ Π΄Π΅Π»Π°ΡΡ ΡΠ»ΠΎΠΆΠ½ΡΠΉ Π²ΡΠ±ΠΎΡ ΠΌΠ΅ΠΆΠ΄Ρ ΠΈΠ½Π²Π΅ΡΡΠΈΡΠΈΡΠΌΠΈ Π² ΠΏΡΠΎΠ΄Π²ΠΈΠΆΠ΅Π½ΠΈΠ΅ ΠΈ Π»ΠΈΡΠ½ΡΠΌΠΈ ΠΏΠΎΡΡΠ΅Π±Π½ΠΎΡΡΡΠΌΠΈ. ΠΠ½ΠΈΠ³Π° ΠΏΡΠ΅Π΄Π»Π°Π³Π°Π΅Ρ ΠΏΡΠ°ΠΊΡΠΈΡΠ΅ΡΠΊΠΈΠ΅ ΡΠ΅ΡΠ΅Π½ΠΈΡ Π΄Π»Ρ ΠΏΡΠΎΠ΄Π°ΠΆ ΠΏΡΠΎΠ΄ΡΠΊΡΠΎΠ² ΠΈ ΡΡΠ»ΡΠ³ Π² ΠΠ½ΡΡΠ°Π³ΡΠ°ΠΌΠ΅, ΡΠΎΠΊΡΡΠΈΡΡΡΡΡ Π½Π° ΡΠ΅Ρ Π½ΠΈΠΊΠ°Ρ Β«ΠΏΡΠΎΠ³ΡΠ΅Π²ΠΎΠ²Β», ΠΊΠΎΡΠΎΡΡΠ΅ Π°Π²ΡΠΎΡ ΡΡΠΏΠ΅ΡΠ½ΠΎ ΠΏΡΠΈΠΌΠ΅Π½ΡΠ΅Ρ.
Olya Sabylinskaya
This book focuses on Instagram promotion, particularly for those with limited budgets. The author, drawing on experience as a PR specialist for major companies like Sberbank and Tele2, understands the contrast between multi-million dollar budgets and the realities of small businesses. When every cent counts, difficult choices arise between investing in promotion and personal needs. The book offers practical strategies for selling products and services on Instagram, emphasizing 'warming up' techniques that the author has successfully employed.